07
Aug
According to an industry insider, this is what a Short Term Loan Customer looks like:
- There are 60 million unbanked or under-banked Americans
- 25 million payday loans a year in the U.S.
- These people exist outside of the financial mainstream
- They have exhausted all resources – friends, family, credit cards
- Banks and Credit unions will not service these consumers
- Online payday customers are very sophisticated: More »










