Payday Leads» Payday Leads – The trusted name in Cash Advance Loan leads – Resources, Industry News, and Tips. http://paydayleads.com Payday Leads – The trusted name in Cash Advance leads – Resources, Industry News, and Tips. Mon, 07 Jun 2010 21:24:08 +0000 http://wordpress.org/?v=2.8.6 en hourly 1 What is the Payday Customer Profile? http://paydayleads.com/2009/08/07/what-does-a-payday-customer-look-like/ http://paydayleads.com/2009/08/07/what-does-a-payday-customer-look-like/#comments Fri, 07 Aug 2009 17:34:47 +0000 admin http://paydayleads.com/?p=364

According to an industry insider, this is what a Short Term Loan Customer looks like:

  • There are 60 million unbanked or under-banked Americans
  • 25 million payday loans a year in the U.S.
  • These people exist outside of the financial mainstream
  • They have exhausted all resources – friends, family, credit cards
  • Banks and Credit unions will not service these consumers
  • Online payday customers are very sophisticated:

o   Average age is 43

o   Predominantly women

o   Have a computer and internet access

o   Average income of $45k a year

o   Over half have some college

o   Over one third own their home

o   All have bank accounts

o   All have jobs

  • These are not poor people, they are poor money managers
  • Studies by the Federal Reserve and several universities show restricting consumers access to payday loans results in a spike in bank overdraft fees, an increase in foreclosures and bankruptcies
]]> http://paydayleads.com/2009/08/07/what-does-a-payday-customer-look-like/feed/ 0 The lenders’ success – our most important goal! http://paydayleads.com/2009/07/31/the-lenders-success-our-most-important-goal/ http://paydayleads.com/2009/07/31/the-lenders-success-our-most-important-goal/#comments Fri, 31 Jul 2009 23:46:29 +0000 admin http://paydayleads.com/?p=74 Payday Loan Lender Success Tips

Payday Loan Lender Success Tips

Leadpile provides the most powerful engine for lenders ever made available. In today’s market, the payday lenders must seek the most efficient marketplace in order to decrease their cost per acquisition, and manage their business growth.

Leadpile’s Centralized Online Exclusive Lead Marketplace / Lead Exchange will place your organization in total control of your Payday Lead purchasing Program. Our goal is to increase your funding rate and decrease the default rate, by having all the resources to generate leads in house, control the affiliates and the traffic source. Being one of the few main sources of payday leads online, we have provided top notch service to nationwide lenders for over 7 years.

  • Efficient Screening and Filtering process drives conversions up and waste down
  • Enjoy total control over your lead pricing and daily volume
  • Buy directly from lead producers: Leadpile is not a lead aggregator or re-seller
  • Multiple Lead Sellers compete to provide you the best leads
  • Multiple campaigns with multiple Lead Sellers give you power to select leads from those sellers providing you the best leads and the lowest prices
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